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Free flowers to brighten morning commute at Union Station

by Annemarie Pedersen
Monday, March 03, 2008

Flowers are a great way to brighten the day of a friend, loved one or even a stranger. On Tuesday, March 4, Flowers Canada (Ontario) Inc. will be brightening the morning of thousands of commuters as they give away free Ontario flowers at Union Station in Toronto.

"Early March can be a dreary time of year, so we thought what better way to lift the spirits of Torontonians than giving them an Ontario flower to start their day," explains Gary Gander, Marketing Director of Flowers Canada (Ont) Inc. "The floral event at Union Station is also the launch of our Pick Ontario campaign, aimed at encouraging consumers to choose Ontario grown cut flowers and potted plants when making purchases."

Pick Ontario ambassadors will be distributing Ontario grown flowers and promotional magnets to commuters throughout the day at Union Station. The ambassadors will be brightly clad as they distribute thousands of fresh cut Ontario flowers.

"We want to raise the awareness of both the variety and the quality of flowers produced by Ontario growers," says Gander. "Most people don't realize Ontario growers are considered among the best producers in the world, because they employ the latest in technology and growing techniques."

The floral giveaway at Union Station is just one way the Pick Ontario campaign will be promoting locally grown flowers. Pick Ontario is also one of the sponsors of Canada Blooms: The Toronto Flower & Garden Festival from March 12 to 16 at the Metro Toronto Convention Centre.

For more information about Pick Ontario and Ontario grown flowers, visit www.pickontario.ca.